On 22 March 2014 eighteen graduates will ignite their Doing Fashion fireworks in front of an international audience. On this Saturday the Reithalle of the Kaserne Basel will be filled with fashion enthusiasts, designers, producers and sponsors, guests from the textile and clothing industry, suppliers, cultural activists and journalists, alumni, friends, styling agents, photographers and headhunters. More than 1,200 spectators from the national and international world of the creative industry will be there – not only to assess and admire, but also to enjoy the unique atmosphere of this occasion.
Over seven semesters and with professional guidance, students develop their ideas from the sketch to the collection and its performative staging. Throughout this process design praxis and reflexion about contemporary everyday culture remain closely intertwined. Also, Doing Fashion is entering a new era. The new orientation of the fashion world is evident in our curriculum along with our understanding of Doing Fashion. The curriculum includes: Mapping the Terrain and Locating One’s Own Position, Crossing the Terrain, Sharing and Connecting Participating and Re-Organising Thinking and Doing and a Doing Fashion Thesis.