This collection SS13 is inspired by YESIMFRENCH spirit: Sport, contemporary, futurist. All the collection has been made
The fall 2014 collection has been inspired from the character of Bulma
The fall 2014 collection has been inspired from the character of Bulma, the central women character of the famous manga dragon ball Z. This reminds me my childhood; spending time with my brother and cousin watching DBZ in France. Simple warm memories of happiness. We were playing imagining we were sangoku , vegeta and … Bulma. I was Bulma, of course and this had inspired all my life as a grown up. Some designers even told me that i got the bulma style ~ since i didn t know what they refers too as cloths codes i research about this character and find out how much this women has influenced my own style unconsciencely. I think we always try to find some comfort and shelter in our childhood memories : smells, images, music, or character, we always welcome those old feelings back in our life and enjoy the perception we can have of them by today.
Sandra is based in Paris, South Korea. She studied at Atelier Chardon Savard and graduated in2008. Her collections are produced in South Korea.
was born in 2011 from a homemade capsule collection of five sweatshirts. The name materialized in a minute and everything came very naturally. Nowadays, YESIMFRENCH has settled in Seoul with an identity based in architectural, casual and sportswear, where different families of materials are blended together to build a sport-minimalist silhouette. The production and the design are all made in South Korea by a French designer who graduated from Atelier Chardon Savard, Paris. The brand Yesimfrench engages itself in animal cause by using neither skin, nor leather. The use of synthetic leather is voluntary chosen and justified.